A branding exercise
Seth Godin on the crucial differences between brand and branding.
Good sign-offs
100+ ways to tell someone goodbye (and end an email).
The platform authors need now (that isn’t social media)
Allison K Williams on the secret to building a true bookselling platform.
Marketing with a heart
Kai Brach on the importance of resonance over reach.
Curiosity and consistency
Anne-Laure Le Cunff shares some thoughts on growing a newsletter.
Books are Big AI's Achilles heel
AI companies may have the money and the data centers, but they are badly in need of what humble libraries have in abundance.
“One newsletter I always make time to read”
Longtime and of-the-moment favorites curated by Inbox Collective.
To be well published
Seth Godin on the benefits of being well-published.
Author platforms
The what, why, and how.