Blog
I hope this email finds you
Generative text bot or poetry?
Embrace the weird
Matthew Haughey over at A Whole Lotta Nothing on just going for it.
Seven marketing sins
Seth Godin on marketing-related human failings.
Email marketing 101 for authors
An in-depth and helpful zero-to-launch post by Tim Grahl (via Book Launch).
50 lessons learned from writing 50 newsletters
Advice from the cognitive-neuroscientist-in-training Anne-Laure Le Cunff over at Ness Labs.
On the importance of taste – and how to acquire it
“When taste is deployed effectively, it operates like good branding: an intangible melding of factors that make one thing cooler, better or more marketable than its counterpart.” Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter.
25 ways to measure the success of your newsletter
“Open rate and click rate aren’t the only ways to tell if your newsletter is successful.” Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This issue links to a post by the always helpful
Two underutilized email strategies
“Consistently delivering emails doesn't mean you need to consistently create emails.” Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This issue links to a thought-provoking post by Jay Clouse over at Creator Science.
Find your ideal audience
“When the description of your writing is: ‘Oh, it can be for anyone,’ that means you have nowhere to start to find the people most likely to love your writing.” Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow