Blog
The problem with newsletter advice
There are no rules, dude.
Write the emails you want to see in the world
Not the ones you *think* other people will want to see.
25 rules for running a great newsletter
Dan Oshinsky at Inbox Collective offers some rules to keep in mind when newsletter-ing.
How to build a successful referral program for your newsletter
Beehiiv's take on turning your subscribers into a growth channel.
The self-motivation toolkit
Anne-Laure Le Cunff offers three research-backed ingredients to build intrinsic motivation.
Maybe you don't need more subscribers
Seth Wekheiser on why the strategy of “just posting” ain’t working (and how to do it better).
Zero-click content
Amanda Natividad on how to beat the platforms at their own game
Do it for the sake of it
Billy Oppenheimer on a strange but true paradox of success.
Borrow everything I know about growing a newsletter
Lucy Werner's takeaways from growing to 300+ paid subscribers in six months on Substack.
Nobody knows you exist. Now what?
Justin Welsh on what effective self-promotion looks like.