Focus on each person, not an audience

A tiny shift that could complete change your ability to reach readers.

29 Oct 2024

“When you stop focusing on ‘an audience,’ and instead focus on individuals, everything changes. You are no longer trying to please a mass of different expectations, and instead using the skills you have spent a lifetime developing: how to be present in your own aspirations, and to meet someone where they are.”

Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This particular issue links to a post by Dan Blank at The Creative Shift.

Audience