Content
50 ways to fuel a conversation
The fine art of small talk (and connecting with newsletter readers).
Style is an algorithm
No one is original anymore, not even you.
How to generate content
Allison K Williams on the three tenets of good content.
Practical ways to post something every day
CJ Chilvers on how to create and publish something every day— while keeping most of your sanity.
Three ways to start your next newsletter
Seth Wekheiser on Sharing, Stories, and Showing.
On having more interesting ideas
Henrik Karlsson on how he goes about finding interesting things to write about.
Why so many newsletters aren’t worth the writer’s effort
The key reasons why Jane Friedman tells writers to stop sending their newsletter.
Blog post vs. email — the death match
How to navigate the relationship between the two.
Write the emails you want to see in the world
Not the ones you *think* other people will want to see.
Zero-click content
Amanda Natividad on how to beat the platforms at their own game