Mindset
Do it for the sake of it
Billy Oppenheimer on a strange but true paradox of success.
Don’t think big!
“Big topics often lead to small results, small topics foster great results.” Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This issue links to a wonderful little post by Ralph Ammer replete with custom-animated illustrations.
On marketing broetry
“There isn’t a map you can follow for guaranteed marketing success [and] that’s what makes it so fun.” Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This issue links to a blog post
The paradox of productivity
“Many efforts that ultimately lead to giant leaps in your creative work seem fantastically unproductive.” Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This issue links to a blog post by "ultralearner" Scott
“When do we get to the marketing part?”
“If you wait until you’re done before you do the marketing, you’ve waited far too long.” Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This issue links to a Seth Godin which might
Reach vs. Resonance
A good reminder that great marketing isn’t about who arrives ... it’s about who stays. Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter.
Intensity vs Consistency
This short animated video is technically about business and leadership, but it's really about the small, repeated actions required to make a difference. Read This is curated by Stephen Knezovich.
The email rules
"Email is not just a marketing tool; it's a connection tool." - from Eman Ismail's short Email Rules video series. Read This is curated by Stephen Knezovich.
Self-promotion (on your own terms)
From the Creative Independent's 2018 "How to Make a Book" article: If my digital house was burning down, it’s my email list I would save. - Robin Sloan Read This is curated by Stephen Knezovich. This issue was discovered via Robin Rendle's blog.
Readers, not subscribers
Josh Spector offers a small mindset shift to help you build a better, more resilient list for your email newsletter. Read This is curated by Stephen Knezovich.