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Resources

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How to diagnose an unexpected drop in open rates and engagement

There might be a deliverability problem that needs fixing

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12 ways to write creative newsletter names

34 examples of successful newsletter titles.

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The strategy questions

According to Seth Godin.

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200 days of showing up

A quick humble brag (and link roundup).

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The best piece of advice I ever got about newsletters

20+ newsletter-ers offer their favorite piece of newsletter advice.

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A portal to random Substacks

A tool to stumble through email hyperspace.

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Beyond the search engine

Strategies better than plain Google.

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I can tell your book was self-published

And that's okay, but we can make it better.

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Like & subscribe

The Casual Archivist gets wistful for tactile design.

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A curated resource to build a newsletter business

Links to help you build, grow, and monetize your newsletter.